Las Vegas Web Design Las Vegas Website Design & Marketing Services - Perkolate

Designing a website can sometimes seem like an overwhelming task. Choosing an experience Las Vegas Website Design company like Perkolate can eliminate much of the confusion. There are specific factors, however, you need to be aware of as a Las Vegas business owner, that you should include in your website when planning it out, even before you have a professional design it.

Top 10 Things You Must Include in Your Las Vegas Website:

• Simplicity - this is key.  Keep the page structure as simple and easy to understand and navigate as possible. People don’t like to get confused or lost on a website. They don’t like to read too much copy on the pages as well.
• Consistent Logo - seems like it would be obvious but some people put a text styling to their company name on their website, while their business cards have another. Logos help build your brand and have equity in them when used across all of your marketing materials.
• Well Written Copy - Think about what you are writing for your website pages, keep it simple and include bullet points. Keep about 200 words or more on the main pages (google likes this). Write your copy from a potential customer’s perspective and tell them not only what you offer, but WHY they need to choose your company or business and how it will help them solve problems.
• Complete Contact Information - You should include all methods of contacting you, including telephone, fax, physical address, email and a form on your website if possible. Different people prefer different ways of contacting you, so give all the options available.
• Up-To-Date Information - Nobody wants to visit your website if it’s out of date, so when planning, think of ways to keep the information fresh and updated, including the copyright year in your footer. Search engines like this, too!
• About Us Page - Visitors will read it. Write a few paragraphs as to the company’s experience, how long it has served the Las Vegas community and what makes your company stand out.
• Management Information - Visitors will often review the management information of the company, even if it is a small company. Post your employees experience, education and credentials.
• Tailor Your Website Design for Your Audience - Make sure the design speaks to your target market and customer.
• Complete Information on Products & Services - Complete product and services information can also save a lot of phone calls and inquiries.
• Samples of Work/Portfolio - Find some way of illustrating the products and services you offer and provide samples, list customers, add testimonials.